It is the best way to present all features of the product in less than 2 minutes. Often used for conventions, to train salesmen, to elaborate the best selling arguments.

In this excerpt, Ingenico presents its new payment terminal in a realistic way. Used for conventions and trade shows.

Strengths: Tool for sales support – Realistic graphics

The Marketing argumentation promotes innovation by allowing to view non-visible parts or used technologies.

In this excerpt, Michelin presents its new Twaron technology used in its Pilot Super Sport tire. Displayed on Michelin’s points of sale.

Advantages: Popularization tool for sales support – Simplified realistic graphics

Deliberately exaggerated to catch the attention, the marketing benefits are valued in good cheer.

In this excerpt, Ingenico plays on the emphasis to present the characteristic of the new payment terminal.

Advantages: Tool for sales support – Freedom of tone

Without argumentation, the 3D video clips allow placing the product in situation.

In this excerpt, Michelin opts for a teasing strategy. To draw attention, this first animation, simply indicates that it will be a snow tire.

Advantages: Promotional tool - Graphics according to the positioning of the product

The 3D allows unlimited freedom in the choice of rendering. If the technical simulation leans upon on hyper-realistic graphics, launching a product is often based on originality. The objective is to draw the attention.

In this excerpt, Ingenico launches a new terminal dedicated to mobility, and imagines a comics character placed in implausible situations in order to highlight the marketing arguments.

Advantages: Tool for sales support - Originality

Powerful tool for decision support, the simulation can also be used as a virtual prototype.

In this excerpt, Metso Minerals simulates an industrial plant: the implementation of machines are viewed through a subjective camera, which allows viewers to get inside a crusher moving around in the middle of the materials.

Advantages: for Decision Support – Realistic

Free from any physical or safety constraints, the technical simulation enables to focus on understanding the technical processes while preserving the production secrets.

In this excerpt, the virtual camera penetrates the heart of the crusher to simulate the crushing process in a realistic manner.

Advantages: Support tool for sale - Realistic simulation

Explaining in detail a range of services can quickly become complicated. By creating virtual worlds, the 3D illustrates abstract concepts smoothly

In this excerpt, Easycash presents the "backstage" of payment transactions by entering inside the system, in the manner of "Tron Legacy". Transactions, embedded in armored vehicles, successfully pass the safety payment rules, before crediting the retailer.

Advantages: Impact and clarity of presentation – Originality

Tool for motivation, involvement or brand image, the 3D animation gives a true personality to the brand.

In this excerpt, Groupama presents to its members the figures of the year in Cherry’s world, whose small car travels through the different risks to be considered.

Advantages: Enhanced image - In line with corporate values

Often interactive, educational simulations can train technicians to phases of installation, operation or maintenance.

In this excerpt, the technician learns how to change a part and to adjust the machine.

Advantages: Educational tool - Simplified realistic graphics

Video games enter the business world. Internally: it increases employees' performance in Management or Sales. Online: advertising games can support product launch, and institutional ones raise awareness to a cause.

This example is an "advergame" used by Ingenico to generate traffic for launch of its iPP payment terminal. A remake of the "Pacman" is fully integrated in the terminal.

Advantages: Training and promotion – Original

For maximum impact on your conventions or trade shows, we can add a new dimension to your entertainment: the stereo 3D.

Based on the brief’s objectives, the Synthese Video Team imagines a concept, screen-writes and brings it to life in 3D.

Our expertise: the art of combining different techniques (2D, 3D, Fx ...) and conducting technology watch to always be "up to date."

Our goal: seduce and convince to better sell, explain, train or motivate.